Benjamin Monnie

Executive Director of Ad Planning and Digital Strategy
The New York Times

 

Ben is the Executive Director of Ad Planning and Digital Strategy at The New York Times. Ben has both an MBA and a Masters in Journalism from Columbia and was the editor-in-chief of The Williams Record while an undergraduate at Williams. Ben's deep understanding of the craft of journalism combined with his intense understanding of the business of digital, advertising and subscription businesses have been integral to his success thus far at The Times. Ben has played a pivotal role in the planning and implementation of the pay model. Ben joined The Times full-time in May 2005, first for two years in Strategic Planning and then for the last three as Director of Strategy at NYTimes.com, responsible for helping identify and develop revenue opportunities. Prior to joining The Times, Ben worked in management consulting at both Booz Allen & Hamilton and The Monitor Group.